BSM-202 : Business Communication

A theoretical and practical application of communication principles related to business. Emphasis is given to written expression in accomplishing human relations' objectives necessary for success in working with and influencing other persons. The principles studied in this course are derived from cases involving the writing of business letters, reports, and memoranda. The job-finding process, including letters of application, resumes, and interviews, receives special emphasis. Electronic and telephone communications are covered. 3 credits PREREQUISITES: CC 100 OR SKW 101, CC 101 OR SKC 101, AND BSM 103